The Media Minute 02.27.2018

Yesterday’s Consumer Magazine report marks a key step change for ABC, revealing new industry agreed Standards that simplify reporting and further support market growth, says the ABC.

While most advertising on the web is respectful of user experience, over the years we’ve increasingly heard from our users that some advertising can be particularly intrusive.

Digital media companies may be facing some significant challenges, from taking on the ad blockers through to working out a response to the recalibration of Facebook’s news feeds.

It’s tough sometimes to find the good news stories in the publishing business; more often than not, the pros are outweighed by the cons.

The last decade has seen massive shifts in magazine media, in part due to digital publishing startups that are competing by creating innovative (and cheap) products that aim to stay a step ahead of ongoing disruptive forces.

Over the past six months, the amount of money publishers spent to distribute branded content on Facebook has risen dramatically, according to Keywee, a content marketing tool. In the fourth quarter of 2017, spending on branded-content distribution leapt 159 percent year over year.

The Media Minute 02.20.2018

Creative Circle and the Newspaper Manager join forces to launch an innovative and affordable classified ad production suite for print and digital media.

Digital Content Next (DCN) recently released findings from its second annual DCN Distributed Content Revenue Benchmark Report.

Time Inc was the biggest faller out of the major consumer mags despite a promising set of digital subscribers gains, the latest ABC figures show.

A big party I recently attended illustrates a principle behind what I’ve consistently found to be the greatest source of waste, the greatest source of potential cost savings, and the biggest differentiator between competing printing proposals for all but the smallest-circulation magazines.

If you’ve kept your ear to the ground and monitored news and data about digital news consumption, you’re probably pretty excited about the opportunities up for grabs.

In 2017, The New York Times’ international digital subscriber base grew to 14 percent of its total 2.2 million digital subscriber base after adding over 100,000 international subscribers.

The Media Minute 02.13.2018

Wired UK has stopped releasing print issues on a monthly basis and will instead to go to press just six times a year, the tech magazine has announced.

Email newsletters are a big hit amongst publishers. They generate big ad dollars and further engage audiences. While the term “win-win situation” is rather cringe-worthy, writes Mirabel Technologies’ Christie Calahan, it is actually the perfect way to describe them.

Newsweek is in the news—raided by the police last month as part of a probe into the owners’ shady finances, then subjected to a crude purge on Monday, when the owners sacked the editors and reporters who tried to write about the scandal.

Google and Facebook are the biggest tech companies in terms of advertising and biggest traffic sources for publishers, but they still only account for less than 5 percent of publishers’ digital revenue, a new report from publisher trade group Digital Content Next shows.

Trinity Mirror has agreed a £126.7m deal to buy a portfolio of titles from Richard Desmond’s Northern & Shell, including the Daily Express and the Daily Star.

Times’ online subscription sales jumped 46 percent in 2017 to $340 million. Digital ad sales rose 14 percent to $238 million.

The Media Minute 02.06.2018

Amid white, faux-fur beanbag chairs, trays of artisanal ice cream sandwiches and a glowing Teen Vogue logo, 600 girls and women gathered earlier this month to talk about politics, leadership and social change.

If you’re wondering why you got the same Apple News push alert from CNN a half-dozen times Tuesday afternoon, it wasn’t a coincidence. (CNN said it was an Apple News glitch, something Apple confirmed later.)

One needs no further evidence than the horrific connotations associated among media circles with terms like “pivot” and “restructuring” to know that legacy media’s transition to digital publishing has, by and large, been anything but graceful.

Arc, The Washington Post’s publishing software, continues its slow march towards becoming the go-to content management system for news organizations, from modest alt-weeklies to multi-paper chains.

While it has been part of a successful core strategy for a few major publishers for some time, the publisher paywall became a hot topic for the wider digital media sector last year, and the trend will most likely continue in 2018.