• Publishers rediscover their oldest revenue line in subscriptions, memberships and donations

As dreams of Facebook-fuelled riches turned to nightmares, the publishing industry went back to its roots this year, asking digital audiences to pay for the content they’ve become used to getting for free.

• Get Organized for 2019 Selling Now!

According to Hubspot, only one-third of a salesperson’s day is actually spent selling. Why? It’s probably about not being as organized as a salesperson needs to be. Organization definitely is the mundane part of the job compared to the adrenaline of selling. But it is SO important for your long-term success.

• Salon tacks back to subscriptions in an effort to revive revenue

More than a decade ago, Salon bet that readers would be willing to pay for an ad-free, subscription version of its site. Today, with its chip stack diminished, Salon is making a similar wager.

• 3 Smart Ways Publishers Can Better Capitalize on Data

Most publishers are putting a greater emphasis on gathering and analyzing audience data so they can serve well-qualified leads to advertisers. For example, Conde Nast is enabling advertisers to market against audience content engagement analytics, incorporate their own first-party data, and build lookalike audiences through Conde Nast’s Spire data management platform.

• Finding Growth in Niches: 2018 Book Biz Mergers and Acquisitions

In a year of mostly niche acquisitions in publishing, the biggest deal involved yet another example of consolidation in the printing industry: Quad/Graphics’s all-stock offer to buy LSC Communications. The purchase, valued at $1.4 billion, will unite the country’s two largest book printers and is expected to close in mid-2019.

• Why online retail has to drop its addiction tactics

I stopped wearing my Apple Watch a few months back. The notifications had become overwhelming, and I just needed a break from the constant pull for my attention.

• Magazines Power Shop for E-Commerce Revenue This Holiday Season

Last year’s predictable flow of holiday gift guides and affiliate links from major media brands has become a downright tsunami of deal brokering in the weeks before and after Black Friday.

• 6 Tools for Reader Connection (and Revenue)

Niche magazine publishers have a built-in advantage over publishers of mass-appeal magazines: Their readers aren’t just mildly interested in the content they offer. They’re passionate!

• Google and publishers edge closer to reaching common ground for GDPR standards

Google and publishers have made progress on discussions around some of the blockages to the adoption of the Interactive Advertising Bureau Europe’s General Data Protection Regulation framework, sources close to the situation have claimed.

• Publishing industry trends that will shape our future, from FIPP Insider London

From titles changing hands at accelerating speed as media companies race to consolidate and capture larger audiences within their focus markets, innovating to adapt to the demands of new platforms and diving into AI – these were some of the major publishing industry trends identified by James Hewes, president and CEO of FIPP at the FIPP Insider event in London yesterday.

• Why publishers shouldn’t skimp on market research

A good idea for a magazine cannot make a successful transition from concept to publication without in-depth research. Mary Hogarth reveals the value of investing in market research.

• How Publishers Are Venturing into Subscription Video on Demand (AKA OTT)

Over the past decade, video has become a standard component of the content mix for media brands. Most publishers have ramped up their video-making and monetization capabilities, increasing quality and volume of in-house video production and hosting them on their own sites and distributing on social media platforms such as Facebook, Instagram, YouTube, Twitter, and many more.

• Publishers muscle in on ad agency turf: Condé Nast unveils its Creative Studio Network

Mired in losses (Condé Nast Publications lost $120 million in 2017 whilst Condé Nast International lost $50 million in its last reported figures for 2016), Condé Nast has experienced another ‘annus horribilis‘ with the announcement of the departure of its CEO Bob Sauerberg.

• 6 Phrases that Sum Up 2018 in Publishing

What a crazy, up-and-down year this has been in publishing!

• Tighter Budgets and Relegated Roles Can’t Hold Down Smart Editors

NEW YORK – The Grand Ballroom of The Yale Club in Manhattan was packed with some of magazine media’s brightest minds on Thursday to celebrate Folio:’s list of the top 100 innovators, entrepreneurial thinkers, and industry-disruptors from over the past year.

• Digital-native publishers settle in to face legacy constraints, with a side of reader revenue

“It was around this time last year that things were starting to look a little dicey for the media industry’s once breathlessly-hyped digital unicorns,” Joe Pompeo wrote for Vanity Fair this week.

• Viral publisher First Media joins Snapchat with repurposed Facebook video

First Media — the millennial women-focused publisher behind brands like Blossom, So Yummy and Blusher — has finally made the leap to Snapchat. But its strategy is unlike that of Snapchat Discover publishers of years past.

• MediaPitch: Naytev Is Helping Publishers Automate & Optimize Social Content

Consumers today have more choice in how, where, and when they access content than ever before.