- What Magazine Publishers Can Learn From Game Developers
Mobile is here to stay. All the data on the matter shows that online publishing, and mobile especially, is growing. - New Free Digital Magazines Expand Tablet Publishing
Four new art magazines using four different publishing platforms are all producing native tablet magazines for the Apple Newsstand. - Email List-Building From The Experts: How To Grow A Massive Email List
Where do email subscribers fall on your list of priorities? - Meet The Publishers Who Ask Their Reporters To Write Native Ads
The rise of native advertising is forcing some publishers to play loose with the traditional “church and state” separation between the editorial and business sides. - How Do You Combine TV And Digital Video?
When blending the two, use TV for reach and digital video for frequency. - Time Inc.’s Solo Debut Raises Pressure On Move To Digital
Time Inc. debuts tomorrow as the only publicly traded company in the U.S. focused just on magazines, putting even more pressure on the publisher to adapt quickly to the Internet. - Publishers Just Don’t Get Mobile
Publishers are selling advertising inventory without giving a thought to how the advertising content appears on the mobile versions of their websites. - Will Emerging Standards And Specifications Help Us Normalize Digital Magazine Publishing?
Experts discuss the benefits of OpenEFT, EPUB, and .folio standards. - 3 Ways Traditional Ssps Cost Publishers Money
Supply-side platforms (SSPs) were created to help publishers connect to multiple potential buyers in order to maximize revenue.