A forum for the print and
digital publishing industries
- Are Publishers Really Putting Their Audiences First?
What a time to be alive… the people, fresh from taking the U.K. out of Europe, are sending a reality TV star to the White House and the brightest brains of our society didn’t have a clue what was coming up in the elevator.
- Luxury Magazines’ Real Strength
Last night I spoke on BBC Radio 4’s The Media Show about the state of the magazine industry. Given the ten minute slot dedicated to the topic we were only able to give some top-level conclusions about the health of UK magazines
- Airbnb To Launch Magazine
One of the world’s most iconic tech startups is reaching for a traditional medium as it seeks to build brand awareness and loyalty.
- Still In Vogue: Luxury Magazines Defy Print Market Gloom
With 100-year-old Vogue and design and lifestyle bible Wallpaper producing their biggest-ever issues – and “handbag” size pioneer Glamour seeking to bulk up to a bigger, glossier edition
- How Publishers Will Wring More Money Out Of Their Gift Guides
The holiday shopping season officially kicks off on Friday, and with ad revenue harder to come by, publishers are trying to get readers to spend more money with them this year.
- In Spreading The Gospel Of Print, Magazine Publishers Face An Identity Crisis
In the court of public opinion, the burden of proof often falls upon those who seek to dispute conventional wisdom. That’s the idea, at least,
- With its own election looming, France sees an influx of US publishers
In the last 12 months, American publishers, including Mashable, Business Insider and, as of last week, Forbes
- Not Just Another Cooking Magazine
You can cook off of a screen or a Kindle or an iPad, or whatever you want, but most people don’t. And so print is extremely useful.
- How Hearst’s Executives Of The Year Are Building A Magazine Company For The Future
If Hearst Magazines had a theme song, it might be the 1966 Motown classic “It Takes Two.” Because if there’s anything that can be credited for the 129-year-old publisher’s enduring success in the often-perilous magazine business.