A forum for the print and
digital publishing industries
- The Truth In Publishing: An Insider’s Series On The Challenges Facing Today’s Publisher
If you are keeping up-to-date with your trade publications, it seems like the video revolution is all around us.
- Stylist Ceases Publication Of Tablet Edition
Shortlist Media yesterday announced that it is to withdraw the weekly tablet edition of Stylist from circulation with immediate effect.
- Magazine Subscription Apps Are Changing The Way We Consume Media
Increased use of tablets and smartphones mean that Generation Y want 24-hour accessible content and the convenience of being able to read their favourite magazine on the go.
- Fishing For Biz, Time Inc. Launches Harpoon: Media Shop With Regional Focus
From content creation to media buying, big publishers are bulking up agency-type services to diversify their businesses and capture a bigger chunk of advertisers’ budgets.
- The Social Media Spin For Niche Magazines: Six Rules Of Engagement
Niche magazine publishers are always in the business of engaging their audience, whether it’s print, online, webinars, videos, events…the brand expansion list keeps growing.
- How Harper’s Bazaar Gets Its Readers To Shop
Harper’s Bazaar is confident that its editorial content will inspire its readers to go shopping, so it is beefing up ShopBazaar.com.
- Stephen Glass Says He’s Repaid $200,000 To 4 Magazines
Stephen Glass, the former New Republic writer who was outed as a serial fabricator, says he’s making good on his pledge to reimburse magazines that published his work.
- Why It’s Just The Beginning Of The Native Advertising Surge (And That’s A Good Thing For Publishers)
For many years, it seemed like publishers couldn’t catch a break. The Great Recession coincided perfectly with the disruption caused by online media and accelerated the decline of print revenue.
- Marketing Magazine Closes And Folds Content Into Campaign Because ‘Silos Are Untenable’
Haymarket Media Group is folding its 85-year-old monthly specialist title Marketing magazine into sister advertising magazine Campaign saying that “silos are increasingly untenable” in trade journalism.